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Written by - Patrick Yip
Introduction For English speakers, it’s easy to pretend as if the internet is just a giant English-language playground, ruled by American companies like Apple, Google, and Microsoft. But that sense of dominance can be...
Written by - Patrick Yip
Written by - Patrick Yip
“I AM ERROR” – Nintendo’s famous localization error. Back in 1987, gamers playing the English-language version of Zelda II encountered one of the most confusing messages in gaming history. Link would walk into a...
Written by - Patrick Yip
Written by - Patrick Yip
Gamers are constantly seeking new games to “destroy”, I mean to complete and if it’s in the language they speak in, then that’s a plus. In the past recent years, game developers have gotten...
Written by - Patrick Yip
Written by - Patrick Yip
Updates: We just published our new ebook, “The Beginners’ Guide to Mobile Game Localization,” by the end of December 2014. The ebook offers a step-by-step guide to localizing your mobile game. Get it free. Introduction What...
Written by - Patrick Yip
Crowdsource translation is surprisingly useful for products with large and highly-engaged users, but it is not about simply showing your phrases to the users and asking for help. You have to consider the factors...
Written by - Marta Chereshnovska
Agile localization: myth or reality? I think many of those who are working in translation industry already got used to small chunks of work that need to be translated within short turnaround time. And...
Written by - Marta Chereshnovska
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The iOS App Store is more crowded than ever. With more than 2 million apps vying for user attention, simply having a solid product is no longer enough. You need to stand out, and...
Written by Mandy Fong 
Globalization of business has opened up new areas of opportunity for industry leaders, empowering many to expand their customer base and boost profitability—something only made possible by the diverse talent that’s available on a...
Written by Mandy Fong 
For our insights on mobile gaming in specific markets, check out our guides to: Thailand, Vietnam, Indonesia, South Korea and launching in East Asia. Meet this year’s hottest mobile gaming market Markets change—fast. China and Latin America...
Written by Patrick Yip 
Success hinges on adaptation—the ability to tailor content not only to different languages but also to the cultural, legal, and technical nuances of each region. But what does adaptation really mean? Adaptation is about...
Written by Mandy Fong 
Since iOS 11 was launched in September with a refreshed app store, we have been working hard to make sure that the OneSky platform can support all the relevant changes. We are excited to...
Written by Candy Li 
