Category: Business Practices

Marketing challenges 0

3 Key Challenges in B2B Multilingual Marketing (and how to overcome them)

Imagine this: A potential client in France stumbles upon your website. They’re interested in your product but quickly leave after realizing all your content is in English. Now imagine the same scenario in China, Spain,...

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Best practices for localizing product launch campaigns

Picture your product launch as a rocket poised on the launchpad. The countdown is ticking, the engines are rumbling, and global anticipation is rising by the second. But if your messaging doesn’t resonate with...

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Creating buyer personas for multilingual B2B audiences

Multilingual Marketing Best Practices: Imagine your global marketing campaign as a symphony. Each instrument—the regions, languages, and cultures—is unique, and every note they play contributes to the melody. But what happens when just one...

Translation service provider 0

8 Key Factors When Choosing a Translation Service Provider

Translation Service Provider: 8 Key Moves When You Choose One Business is a high-stakes chess match with your company’s growth in the balance. The board is set. Every move counts. And choosing the right translation...

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Translation Trends in 2025: Prepare Your Business for Success

Translation Trends in 2025: Get Your Global Content in Shape As the new year approaches, everyone starts setting personal goals—whether it’s doing 100 sit-ups a day, working out 4 or 5 times a week,...

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