Author: Patrick Yip

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Why Game Translation Continues To Strive

Gamers are constantly seeking new games to “destroy”, I mean to complete and if it’s in the language they speak in, then that’s a plus. In the past recent years, game developers have gotten...

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Getting Started with Mobile Game Localization

Updates: We just published our new ebook, “The Beginners’ Guide to Mobile Game Localization,” by the end of December 2014. The ebook offers a step-by-step guide to localizing your mobile game. Get it free. Introduction What...

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What Are the Best Languages for Your App?

What Languages Should I Translate? You have a great app and you know by localizing that app will boost revenue and bring your product to consumers around the world. But where should you target first...

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Lost in Translation: How an IKEA Toy Became a Political Symbol

A Toy by Any Other Name? Despite being known as a city of luxury goods shopping, we saw something unusual this Monday: shoppers scrambling to get their hands on an ordinary IKEA doll. It...

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