Author: Patrick Yip

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The Project Manager’s Guide to Improving Localization Quality

Don’t just localize. Localize well. When it comes to localization, quality matters—a lot. Global users won’t flock to a localized app just because it’s available in their native tongue. If the translation is shoddy,...

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The Ultimate Guide to Chinese Game & App Publishers

A while ago, we published a cheat sheet about the top 26 China’s Android app stores. In this sequel, we’ve put together a guide to the top game & app publishers in China. Why...

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6 Tips to Succeed in Chinese Mobile Game Market

Update: Check out our new Ultimate Guide to Chinese Game and App Publishers for more insights. How to Crack China like Clash of Clans They look like cartoon characters and are known for invading each other’s...

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Everything You Should Know About the Skyrocketing Indian Mobile Gaming Market

This blog post is an excerpt of our, in partnership of Newzoo, recent report “Knock down the BRIC wall – Your 2015 guide to success in BRIC mobile gaming markets.” Download the eBook now....

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Report released: BRIC mobile gaming market will reach $9.4B in 2016

We, in partnership with global games market research firm Newzoo, are pleased to announce the release of our market analysis on BRIC mobile gaming markets. The study delineates the market opportunities, monetization potential, country...

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Trying to Drive Growth? Why App Localization Makes Sense

Why localization should be part of your growth strategy It’s Q1 of 2015. You’re still looking for ways to drive growth in the quarters ahead. Maybe a marketing campaign? Something else? Andy Carvell, Soundcloud’s...

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